Ninth Annual Radio for Cardiology Radiothon
104.1 The DOCK and KICX 106 are once again proud to host the annual Radiothon, LIVE from the Royal Victoria Health Centre in Barrie.
KICX 106 and 104.1 The DOCK will be broadcasting LIVE from the main foyer at Royal Victoria Regional Health Centre for the R4C Radiothon, May 24th and 25th from 5:30am to 8:00pm.. Donate now online or by calling 705-720-1991
Immediately after completing their third $500,000 pledge to Royal Victoria Regional Health Centre (RVH), Larche Communications Inc. (LCI) announced an increase to their commitment to the health centre. They have increased their pledge from $500,000 to $1,000,000 for Radio for Cardiology. The goal for LCI is to help equip a cardiac catheterization lab as part of a future advanced cardiac care program at RVH. North Simcoe Muskoka is the only region in the province without advanced cardiac services. As a result, every year more than 3,500 heart patients must travel to centers outside the region for lifesaving treatment. The development of an advanced cardiac care program will have a significant impact on bringing cardiac care close to home for residents.
“We’ve got a great corporate sponsor this year. The Investors Group has joined us again and will help man our phones” says Larche. “And we’re thrilled to be working so closely with the incredible staff at Royal Victoria Hospital, as they host our Radiothon.”
Like previous years, the stations will still be playing music with the usual news, weather, sports, and traffic information, with a heavy focus on Royal Victoria Hospital’s cardiac care unit and the Radio for Cardiology (R4C) campaign. There will be montages and live interviews with families, patients and physicians. Listeners will be asked to call 705-720-1991 to make a pledge, donate online via the stations websites and Facebook pages, or to drop by and visit them in the main foyer at RVH.
The R4C Radiothon will give you a reason to believe you can make a difference and help bring the gold standard of cardiac care to Simcoe County.
About Radio for Cardiology
The gold standard of cardiac care means receiving treatment in a cardiac catheterization lab (cath lab) within 90 minutes of having a heart attack. Unfortunately, this means most Simcoe Muskoka residents live outside this critical window of opportunity. Simcoe Muskoka is the only region in the province without advanced cardiac services. As a result, every year more than 3,600 heart patients must travel to centres outside the region for lifesaving cardiac care. Through the Radio for Cardiology campaign, KICX 106 and 104.1 The DOCK have pledged $500,000 to help equip a cardiac cath lab as part of a future advanced cardiac care program at RVH. This equipment will enable RVH to perform advanced cardiac diagnostics and interventions such as coronary angiogram and angioplasty, giving patients access to faster treatment, a shorter hospital stay and less travel time.
About Larche Communications Inc.
Larche Communications Inc. (LCI) is a Canadian media company, which currently operates four radio stations in the province of Ontario. Based in Midland, the company began in 1996. LCI’s stations include 104.1 The Dock (Simcoe County), KICX 106 (Simcoe County), 92.3 The Dock (Owen Sound) and KICX 91.7 (Sudbury).
RVH is a regional health centre in Barrie, Ontario, located 80 kilometres north of Toronto. As the largest hospital in the region of Simcoe Muskoka, RVH’s team of over 350 physicians, 2,500 employees and 1,000 volunteers provides exceptional care and specialty services to almost half a million residents, including cancer care, stroke services, orthopaedics, intensive care, mental health and interventional radiology. RVH is focused on delivering high-quality, safe care that puts patients and their families first. For more information visit www.rvh.on.ca
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